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Nationality: Indian
Year of Birth: 1962
Work History: Anuradha Desai is the Chairperson of Venkateshwara Hatcheries (also known as Venkys) - one of the largest poultry farms in the Indian subcontinent.
Education: Ms Desai holds a degree in law.
Bio: Modesty and hard work will pay handsomely - if you seek a suitable example for that clause, then you must ponder over the doings of Anuradha Desai. She maintains and monitors the seamless operation of family business that was set up by her father Dr B V Rao. The family led a humble lifestyle in the Indian city of Pune and Mr. Rao was very particular about his family's involvement in the hatchery business.
For instance, Ms. Desai started working on the poultry farms from a very tender age. Westerners might have a tough time envisaging the same. In fact, Ms Desai did not consider the work as a torment. She toiled hard along with her mother for long hours. In the process, she could learn a thing or two about the business aspects. In spite of holding a degree in law, she began to interfere into the problematic commercial situations faced by her father.
Within months of "officially" joining the company, Anuradha Desai started revamping the operations. She regularly held business meetings with international clients. Advanced machinery was imported from the western countries and business began to prosper in an augmented manner. Venkateshwara Hatcheries began the export of poultry products to other countries, likewise. The company boasted of highly hygienic poultry farms and well fed chicks. While the competitors began to reap profits by injecting hormones, Ms Desai maintained her coolness and conducted business using conventional manners. It paid at the end and despite numerous allegations (primarily the recent avian flu epidemic outbreak), Ms Desai concentrated at the matters at hand.
Ms Desai is also introduced a new benchmark for poultry products in the continent. The National Egg Coordination Committee (NECC) applauded the work of Ms Desai on countless occasions. The experiences gained from the real world aided her to promote her business to prosperity, unlike the others who heavily rely on their Business Administration degrees!